About Us
We drive the routes. We hike the trails. We test the restaurants. Then we write it all down - so you don't have to figure it out yourself.
2005 - my first real road trip to the American West.
My father and I in Lower Antelope Canyon - the trip that changed everything.
The Beginning
When I was about ten, I had one dream: to ride a Harley-Davidson along Route 66 with my father. My knowledge of the US was close to zero, but I "knew" two things: the name Harley-Davidson, and the fact that there were eternally empty roads where you could ride for hours without ever seeing a traffic jam. For a kid with zero patience for being stuck in place, that appeal was magnetic.
When the time finally came, the dream had to adapt to reality. Renting two Harleys for two weeks turned out to be a significant expense. We had a choice: one week each on a motorcycle, or two weeks together in a car. We also considered a third option - waiting until we had more money to do it "perfectly." We chose time over style, and we chose now over later. Looking back, one thing is clear: you must seize the opportunity when it presents itself. A one-year delay can easily morph into three, five, or even ten years - until the trip eventually vanishes from the calendar entirely.
That first trip in 2005 changed everything. I discovered something that is difficult to put into words for someone who hasn't stood in the center of that silence themselves: a profound sense of solitude, immense space, and yes, even freedom. The landscapes I'd only ever seen on a movie screen were suddenly real, and more overwhelming than any screen could ever convey.
By now, I've completed several major road trips across the West, covering vast territory from San Francisco to Mesa Verde. I've visited most of the places in our guides multiple times - and I've never once been bored. Music up, windows down, and off onto the dusty roads of the West - it truly doesn't get any better than that.
The Problem We Solve
The modern traveler faces a new problem: information overload. There's too much noise - AI-generated listicles, social media hype, and "Instagram-famous" traps that look stunning in a Reel but disappoint in person.
Every first-time planner has to fight through a mountain of content without knowing which places are truly worthwhile and which are just clickbait. We built The Roadtrip Series to fix that.
When I sat down to write the first guide, I asked myself one question:
"If I were planning a road trip today for someone who had never been there before - which route would I take, and what would I want them to see?"
That's it. No encyclopedic coverage, no sponsored recommendations, no filler. One curated route, stripped of complexity, designed so you can look back and know - without a doubt - that you just had the road trip of a lifetime.
Our Interactive Field Guide - free with every book
Who We Are
Writer · Photographer · Route Designer
The planner, the driver, and the one who drags everyone out of bed at 5 AM for sunrise. By day, GM EMEA at Chrono24. By weekends and vacations, the person behind every route, every photo, and every restaurant recommendation in our guides. Shoots on a Sony A7CR and a Fuji X100VI.
Co-Pilot · Videographer · Food Critic
The honest voice that tells you whether a trail is actually worth the detour. Franzi tests every hike, rates every restaurant, and keeps the itinerary grounded in reality. If something made it into the guide, it passed her filter.
Our Setup
Sony A7CR for landscapes. Sony A6700 for video. Fuji X100VI for street and candids. Plus a handful of lenses we've tested through deserts, canyons, and coastal fog.
See Our Full Gear List →